Portfolio

My specialties are senior care and Florida destination marketing, but I have written extensively in health/medical/wellness, product copy and other areas. Please reach out about a different type of project.

Jump to specialty sections:

Senior Care

Senior Health, Senior Wellness, Senior Healthcare, Senior Medical, Senior Living

Experience/Credentials:

  • 14+ years of providing health content for clients as a freelance writer, including writing about senior care/health for facilities and agencies (Currently writing monthly articles for a senior services company through an agency)
  • 3 years working at a hospice
    • Trained and managed patient care volunteers
    • Learned about senior health and medical terminology
    • Ran trainings on Alzheimer’s/dementia and other topics for volunteers
    • Participated in the alternative/complementary health program
    • Took training courses on senior health topics
    • Wrote internal and external documents
    • Surveyed volunteers and staff members to better match organizational and family needs with volunteers’ interests
  • Completed a certificate in fitness and nutrition
  • Completed yoga teacher training and a senior yoga teacher training course
  • Has written extensively on health topics that intersect with senior care, such as pain, wellness, age-related health conditions, mind-body wellness, mental health and mobility
  • Participated in an agency project to interview senior living facility staff members and incorporate these interviews into facility overviews
  • Conducted two interviews to ghostwrite a chapter in a medical book and ghostwrote a health ebook on inflammation, supported by research
  • Writes in a compassionate way geared toward seniors and their family members

Samples:

Better Life Homecare (Around Towne Magazine)

Overview of senior health services

The Palms of St. Lucie West (Around Towne Magazine)

Overview of a senior living facility

Hospice of Okeechobee (Around Towne Magazine)

An update on a hospice expanding into new counties and overview of its services

Aycock Funeral Home (Around Towne Magazine)

Overview of celebration of life services

How Tight Hips and Hamstrings Can Contribute to Back Pain (HealthCentral)

Bylined medical article including interviews and quotes with an orthopedic surgeon and a doctor of physical therapy

Addictions & Recovery (Lumiere Healing Centers)

Thoroughly researched resource guide on substance use and treatment that targets patients and family members in a compassionate, informative way

Good Pool Exercises for a Bad Lower Back (The Nest)

Bylined, researched article covering types of pool exercises and how to perform them in conjunction with lower back concerns

Orthopedic Practice (Around Towne Magazine)

Overview of an orthopedic practice for a local publication, which included interviewing the physicians

Anxiety Bracelet Pillar Page (Be Here Now)

Researched guide that targets SEO while thoroughly answering questions on the topic, and is linked to associated blog posts (cluster pages)

What Are the Benefits of Good Flexibility? (Flexibod)

Bylined, researched article listing positive aspects of improving flexibility

10 Poses to Increase Balance (Demand Media)

A list article that guides on yoga poses that support improved balance

Florida Destination Marketing

Florida Travel, Florida Tourism, Florida Attractions, South Florida Destination Writing

Experience/Credentials: 

  • 10+ years of travel/destination writing for agencies, realtors and tourism/travel websites
  • Originally a Jersey Girl, she brings an outsider’s perspective to objectively appreciate what Florida has to offer, yet she also provides a local’s perspective as someone who has lived in the state for 18+ years
  • Has lived in three Florida counties: Broward, Palm Beach and Martin
  • Has visited numerous parts of the state, including many So. Florida hotspots, the Treasure Coast, the Space Coast, Tampa, the Florida Keys and Orlando
  • Visits a mix of destinations, including nature/animal, arts/culture, shopping/dining and theme park categories

Samples:

Waves of Fun (Tampa Bay Official Destination Guide 2024)

Bylined feature of water-based activities in the Tampa area

Cultural Expressions (Bradenton/Gulf Islands Destination Guide 2023-25)

Bylined feature of cultural activities in the Bradenton area

Cultural Expressions (Bradenton Anna Maria Island Longboat Key official website)

Expansion of Bradenton cultural activities feature in the destination guide

Tres Chic (Tampa Bay Official Destination Guide 2023)

Bylined feature with an overview of shopping centers in Tampa Bay

Top Shelf (Tampa Bay Official Destination Guide 2022)

Bylined feature covering craft cocktails in Tampa Bay bars

Good Natured (Visit Sebring official website)

Bylined descriptive destination marketing story on exploring the natural world of Highlands Hammock State Park in Sebring, FL 

Peanut Island Adventure Guide (Get Wet Watersports)

SEO-focused guide that includes what to know about Peanut Island, FL and what to do there

Indianwood Golf & Country Club (Around Towne Magazine)

Overview of this Indiantown, FL country club for a local publication, which included interviewing the representative

28 Things to Know about Florida Before Moving There (Movoto)

Lighthearted list that was viewed 550,000+ times, which describes Florida for a real estate website

From Stressed to Blissed (Martin County, Florida official website)

Personal experience story of visiting local sites on assignment

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